CSU publications

CSU Public Relations deals directly with a wide variety of publications, from simple brochures, signs and flyers to sophisticated magazines and Web sites. On a regular basis, we oversee:

A twice-a-year alumni magazine	A once-a-month faculty-staff newsletter	A monthly e-mail to alumni, friends	An Annual Report of Private Giving

Faculty, staff urged to seek PR publishing services, review

Public Relations staffers also are available to assist faculty and staff with the planning, writing and production of external promotional publications, both for print and the Web. Many of the standards we have adopted — including those involving university logos — may be found in our online publishing guide. We work closely with faculty and staff who are involved with publications and with the on-campus Printing Services, as well as outside vendors, to develop materials that:

• Portray the image of the university consistently, accurately and attractively.
  
• Effectively promote the service or event.
  
• Appropriately "speak to" the intended audience.

The approval process

Public Relations is responsible for the university's promotional communication, ensuring consistency of information and style. We are also responsible for ensuring that external publications follow approval procedures, so that information about CSU:

• Is clear, concise, and accurate.
• Meets the requirements of various academic and administrative units.
• Meets the requirements of the Board of Regents of the University System of Georgia.
• Reflects the stated mission and priorities of the university.

Materials that require approval

Publications that are prepared for distribution to any external audience, whether on- or off-campus, require approval if:

• They are paid for by Columbus State University or with money processed through the university, including grant and contract funds.
• Or they provide information about CSU programs, personnel, or activities.

Publications co-sponsored by CSU and other groups require approval as well, even if such publications are not paid for by university funds. Reprints of existing jobs, unless done within the same academic year, must also be submitted for approval, even if only minor changes are anticipated.

"External audience" refers to any public group, often including alumni and currently enrolled students. "Internal audience" refers to CSU faculty, administration and staff. Materials subject to approval may include:

Materials that do not require approval

No approval is required for any publication that is strictly for distribution to an internal audience. Student publications, such as the student newspaper and notices of student activities, do not require approval. However, any usage of the university logos must conform to the institutional identity program. Materials not subject to approval include: